I am spending this weekend with my daughter (and other beloved members of my family). My daughter is a voracious reader and reviews quite a few books. We got to talking about Kindle books and since I have a few Kindle stories up there, it’s one of my favorite topics. I’m starting a Writing for Kindle series of blogs here because it turns out I have strong opinions about writing in general and Kindle in particular.
Kindle Books are Crap!
That’s what my daughter said. Her opinion was based on the few Kindle books she had read — or tried to read. The sad fact is, I know what she’s talking about. Some of the books really are crap.
The thing is, Kindle took off. It has changed the face of writing for wannabe writers and the face of reading for people who love to read. It is an amazing way for writers to work their craft.
Of course, a lot of online marketers turned toward this new and wonderful way of making money. That’s another entire topic. It’s good for ghostwriters — I’ve been a ghostwriter — because so many marketers outsource the writing. I’ll talk about that later.
No! Kindle Books Can Be a Dream Come True
It’s true. If you’re looking for ways to make money online, Kindle books are well worth considering. Too often people dreaming of the work at home life focus only on building websites, on affiliate marketing, or on selling services. There are so many other options, such as building an app for Android or creating an ebook or — well the list is endless.
Creating an ebook to sell on Kindle might just be that perfect business model you’re looking for. For some people it really worked. Like Jasinda Wilder.
Like John Ellsworth.
But I digress.
Back to the notion of Kindle being full of crap books. It’s like anything else. Some books are great and some are just fluff and nonsense. Some are so poorly written they are impossible to read.
So, Will You Make Millions or Float to the Bottom?
Let’s look at some of the ways in which this is an ideal way to make money online…
Selling an ebook on Kindle is a business model that literally anyone can emulate. As long as you can write and you have a copy of Word — oh wait — I need to digress here. I use LibreOffice. It’s free. You can donate if you wish but it is free. I use it on Windows 10 and on Linux (Xubuntu version). It’s also available for the Mac.
I’ll talk more about creating the book later. That’s the difficult part. The marketer wisdom is that you can easily outsource the book. But, more on that later. The point here is that it is easy to upload it to the Kindle Store. There’s no fee for becoming a publisher and it can all be done in an evening.
Selling on Kindle is also efficient in as much as you can re-use old content and recycle your products. For example, once you’ve created an ebook for Kindle, there’s no reason that you can’t also sell it on Nook, on the Google Play Bookstore or on iTunes. You can also create a PDF and simply sell it from your own website.
There’s also no reason that you can’t create entire series of books reusing certain elements of your content. (Warning here — you have to be careful with this as reusing and recycling can lead you to creating crapola.)
It’s Truly Passive
Making money online is a truly passive form of income. In other words, once you’ve uploaded your book to the Kindle Store, you’ll be able to continue making sales without having to do anything else to promote it. People will find it on the Store by searching and even if the book isn’t a hit, you can still find that this provides an additional source of revenue as occasional sales trickle in.
There are many online business models that claim to be passive but almost all of them require some form of maintenance or ongoing promotion. Selling books on Kindle is truly 100% passive!
The fact that you aren’t trading time for money when you sell Kindle books means that it is truly scalable. In other words, you can take your effective business model and repeat it over and over again to drastically increase your sales.
So you’ve made money from selling one book. What’s to stop you from creating another book and selling that too? And then another and another?
Even if all these books only make you $10 a week – once you’re selling 100 of them, that’s then $1,000 a week!
More likely though, what you’ll find is that most of your books don’t make that much money at all – perhaps they make you $1 a week if you’re lucky. But then you’ll have one breakout hit that drives sales for all the others up and that drastically increases your salary.
Some people say, “This is a game of numbers and if you play long enough, eventually success is inevitable.”
Or is it?
These successes are entirely possible but not if you deliver crap. I’m hoping that my blog series on Kindle and the creation of successful Kindle books will lead you toward that success.